New TV Campaign for Tilson Homes

Richmond advertising agency Planet Central has created a new television campaign for their longstanding client, Tilson Homes, the leading build-on-your-land builder in Texas. Creative development for the campaign of three television commercials was driven by key research insights. The Tilson Homes customer is unique in that they already own their land and want a home … Continue reading “New TV Campaign for Tilson Homes”

Planet Central Driving Race Attendance at VIRginia International Raceway

VIRginia International Raceway (VIR) has extended its engagement with Planet Central to provide marketing and media support for VIR’s three major events in 2017. Among the major events is the upcoming IMSA WeatherTech SportsCar Championship, August 27. “Working with Planet Central the past three years, we’ve seen an increase in ticket sales for our biggest … Continue reading “Planet Central Driving Race Attendance at VIRginia International Raceway”

New Website Launched for Tilson Homes

Planet Central has recently launched a new website for client Tilson Homes, a top 100 builder in the U.S. Working in conjunction with development partner ByteJam, the new website has been designed to provide an exceptional user-friendly experience with refined navigation and functionality, for those looking to build on their own land. The new website … Continue reading “New Website Launched for Tilson Homes”

8th Annual Catwalk For A Cause

Last night was the main fundraising event for our long-time client, the Martin Truex Jr. Foundation. 750 attendees were lucky enough to see childhood cancer survivors strut their stuff down a runway, head to toe in Belk wardrobe. Each child was accompanied by NASCAR drivers actively involved in the Foundation, and with Martin & Sherry, the … Continue reading “8th Annual Catwalk For A Cause”