Who We Are

We’re made up of big agency disciplines paired with small agency attention. Working together from our offices in Richmond and Charlotte, our people care deeply about our clients and treat their business like it’s our business.

Our Fearless Leaders

Terry Fink, CEO

Terry Fink

Chief Executive Officer

Barry Wilson, President

Barry Wilson

President

Terry Fink

Chief Executive Officer

Before Planet Central, Terry was Executive VP and General Manager of HMS Partners in Miami, a $120 million agency where, in addition to managing the agency, he managed the relationships with Carnival Cruise Lines and the Florida Lottery. Prior to this, Terry was a VP with Publicis/Bloom and a supervisor at Foote Cone & Belding. His experience includes helping to build brands like NestlĂ© Juicy Juice, Long John Silver’s and Hanes.

Past Agency Experience:

  • EVP, General Manager, HMS Partners
  • EVP, Account Director, Edelmann Scott
  • VP, Publicis/Bloom
  • Supervisor/Planner, FCB and Henderson

Past Client Experience:

  • Carnival Cruise Lines
  • Grand Bahama Island Tourism
  • Virginia Power (now Dominion Resources)
  • CFW Communications—nTelos
  • The C.F. Sauer Company
  • NestlĂ© Foods
  • Kraft Foods
  • Long John Silver’s
  • Bob Evans Farms
  • Dow Chemical
  • Hanes
  • First Atlanta Bank
  • Team Bank
  • Anheuser-Busch, Earthgrains Division

Barry Wilson

President

Barry joined the team in 2002 and is Managing Director of the Charlotte office. His major agency experience includes Publicis/Bloom in Dallas, and Mullen, where he was the Account Director for Wachovia Bank. Before joining Planet Central, he was a partner in his own agency, Steedman/Wilson in Charlotte, where he led the agency’s client services and strategic planning.

Past Agency Experience:

  • EVP, Principal, Steedman/Wilson
  • VP, Publicis/Bloom
  • Account Director, Long Haymes Carr
  • Account Supervisor, Lawler Ballard
  • Account Executive, Henderson Advertising

Past Client Experience:

  • Wachovia Bank
  • Bob Evans Farms
  • Abbott Laboratories
  • Dow Chemical
  • Centura Bank
  • North East Medical Center
  • Square D
  • Hanes

Work a Lot. Play a Lot.

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